---
title: Media Types and Details
description: Learn how to set up and manage Media Types and Mediums in Accountability. This guide covers high-level media categories like TV, Radio, Print, and Online, and details how to configure specific channels, suppliers, and reporting structures for accurate scheduling, booking, and invoicing.
---

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1. [COUNTA Help Center](https://knowledgebase.counta.com/knowledge?hsLang=en)
2. [Media](https://knowledgebase.counta.com/knowledge/media?hsLang=en)
3. [Media Setup](https://knowledgebase.counta.com/knowledge/media?hsLang=en#media-setup)

March 25, 2026

# Media Types and Details

## Media types in Accountability define the detail required for schedules. Broadcast, print, and online each have specific rate, placement, and adjustment fields that determine accurate client billing and supplier payments.

### Configure Broadcast Media

1\. **Create a Media Schedule**

Navigate **Media \> Media Schedules**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/b103a258-e0f6-43f7-bad6-1fa1af6f62c8/user_cropped_screenshot_8aba360f20674020bbd0d376e7e84506_text_export.jpeg)

2\. Click **New Media Schedule** button

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/6a0acd5b-78f2-46c4-8a48-2b371fc0c697/user_cropped_screenshot_3e78cbb99b1c474082bb5962c2c3e68b_text_export.jpeg)

3\. Fill in the following field:

- **Client** *(Required)*
- **Product**
- **Media Type**
- **Office**
- **Schedule No.** *(Required)*
- **Schedule Description** *(Required)*
- **Job**
- **Start Date / End Date** *(Required)*
- **Client Approved**
- **Client Order No.**
- **Service Fee % / Rebate Commission %** *(Required)*
- **Bill Client Fee Only**
- **Active**
- **Date Opened** *(Required)*
- **Client Media Manager** *(Required)*

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-17/ad72b103-3957-4f76-bf4e-5050e4ce765d/user_cropped_screenshot_38a4ae9908664632ac474d5db131587b_text_export.jpeg)

4\. **Client**: The advertiser or brand for whom the media is being booked.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/d2d18c38-40d4-439b-a039-7aac8c5b04e4/user_cropped_screenshot_82cb1479a6d1455597062446b3669b1d_text_export.jpeg)

5\. **Product:** The specific campaign or product being promoted. Helps categorize media spend by product line.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/95fe89dd-5440-41cc-be3f-e3492450510e/user_cropped_screenshot_0dad36923f8a4a11a5161d1d35b46c36_text_export.jpeg)

6\. **Media Type** dropdown menu items:

- **Magazine** Refers to print advertisements placed in magazines. These are typically full-page, half-page, or fractional ads scheduled by issue date.
- **Newspaper** Covers print ads placed in daily, weekly, or regional newspapers. Includes classified ads, display ads, and inserts.
- **Online** Includes digital advertising such as CPM (cost per thousand impressions), CPC (cost per click), and fixed placements on websites, apps, or social media platforms.
- **Other** A flexible category for media types that don’t fit standard classifications. Can include cinema, event sponsorships, influencer marketing, or custom placements.
- **Print Media** A broader category that may encompass both **Magazine** and **Newspaper** types. Used when the schedule includes multiple print formats.
- **Radio** Refers to audio advertisements aired on AM/FM or digital radio stations. Includes spot ads, sponsorships, and live reads.
- **Television** Covers video advertisements aired on broadcast, cable, or streaming TV channels. Includes standard spots, program sponsorships, and time-specific placements.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/7d947b17-4fbe-4e1d-8763-300ce78639c8/user_cropped_screenshot_54fcfd0202774fb0a6f9bc86b76c23b8_text_export.jpeg)

7\. **Office**: The office responsible for managing the media schedule.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/1fb1776c-d100-4e65-b14a-d2bccfb1e60d/user_cropped_screenshot_911e0734d8074a20bf6cb0a4462f88b6_text_export.jpeg)

8\. **Schedule No.**: A unique identifier for the media schedule. Used to track and reference the schedule across modules.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/c62b9b01-cef1-41bc-a6fb-5801786849fc/user_cropped_screenshot_7bb0e5fd18d54cadaddb0d7b8befff95_text_export.jpeg)

9\. **Schedule Description** : A short label or note describing the schedule. Useful for internal clarity.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/0c75a33e-135a-4ff3-b204-230c4b099309/user_cropped_screenshot_14c5ed09dfd740f196af77d4fb0478ec_text_export.jpeg)

10\. Click on the magnifying glass to select **Job.**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/234569c8-ccab-4c7d-88f2-d0ec73b0dbb5/user_cropped_screenshot_42fb14e5b84c499199519fef5b0ee713_text_export.jpeg)

11\. Select a **Job** and click **Select**.

Note:  
The job number will be linked to the media schedule.   
This ensures costs and billing are tied to the correct campaign.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/a1c4f5c1-2952-4c6a-8cd0-d3fa24e304b5/user_cropped_screenshot_86e3e7a4dfd04fbf8aa3699c88484486_text_export.jpeg)

12\. **Start Date / End Date:** The active period for the media schedule. Defines when media will run.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-17/37faac73-2932-407c-8656-32d5cfe7c416/user_cropped_screenshot_78188d33184b4416a5c2867cf0b6e15c_text_export.jpeg)

13\. **Client Approved:** A **calendar field** to record the date the client approved the media schedule. Used for audit and workflow tracking.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/a990a8ea-5532-4035-b9a1-5504f3bf8d5f/user_cropped_screenshot_417aeeaf4f484a9486b717bf8c784dc2_text_export.jpeg)

14\. **Service Fee %** : The percentage fee charged to the client for managing the media.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/be56f760-9411-4938-b54f-b7c17245eed6/user_cropped_screenshot_8edb4d6986cf4bc59fcbb771ad86fd24_text_export.jpeg)

15\. **Rebate Commission %:** The percentage of commission expected back from the supplier.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/d8bc3e3b-1689-4d8a-93fa-c1385752542e/user_cropped_screenshot_4def64d1d68c4285851fc17e0ade5b8e_text_export.jpeg)

16\. - **Bill Client Fee Only:** Checkbox to indicate that only the service fee should be billed to the client (not media costs). Used for fee-only arrangements.

- **Active:** Checkbox to mark the schedule as active. Must be ticked for the schedule to be used in bookings and invoicing.
- **Date** **Opened:** The date the schedule was created. Used for tracking and audit purposes.
- **Date** **Closed:** Optional field to enter when the schedule is finalized or closed.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-17/91a38652-04c5-456c-9232-67fdfa01b856/user_cropped_screenshot_f0370c80f79f4bf9a7a637214c4d07c0_text_export.jpeg)

17\. **Client Media Manager:** The person managing the media schedule for the client.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/2caeb849-74a6-4989-ad28-54f3a662a5d7/user_cropped_screenshot_3b1dc0b3f84b4abfb7981a904905f641_text_export.jpeg)

18\. Click **Save.**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/32016701-baf7-4a40-a162-506661ffe669/user_cropped_screenshot_1c4aa5827d384d858e795578eb10f084_text_export.jpeg)

19\. Click **Add Mediums**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/afeb525e-37cf-41b2-9bb0-9c1fdb23fd76/user_cropped_screenshot_cdd6846489734d9c9422c0149f98ea49_text_export.jpeg)

20\. Click the magnifying glass.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/164b9c1b-6a23-4a8f-84b8-ddd6bc249fde/user_cropped_screenshot_7b79cfca640845e8b45598c421288ef2_text_export.jpeg)

21\. Select **Mediums and** click **Select** to confirm

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/20249f60-c468-4b23-8636-3f62c246295a/user_cropped_screenshot_5b33eccfb9914a9bb7f9c04876f34271_text_export.jpeg)

22\. Click **OK**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/6944377e-bff3-415d-94ad-8d07332cdbd1/user_cropped_screenshot_65f200861abd49928e64c66eb9a32e7b_text_export.jpeg)

23\. Create Insertions.

**Rate & Placement Details**

- **Date** The scheduled run or publication date of the media insertion. For Broadcast, this is the air date; for Print or Digital, it’s the release or display date.
- **Number of Spots or Insertions** The quantity of media placements. For Broadcast, this refers to the number of spots; for Print or Digital, it’s the number of insertions or impressions.
- **Rate** The cost per unit (spot, insertion, or impression). This is the base amount charged by the supplier before any markup or adjustment.
- **Markup** The percentage added to the supplier rate for client billing. This represents the agency’s margin or handling fee.  
  Example: 15% markup on a $100 rate results in a $115 client charge.
- **Program** *(Broadcast only*)The name of the show, segment, or time slot where the spot will air.   
  Example: “Evening News” or “Morning Drive.”
  
  **Deadlines** Includes two key dates:
- **Booking Deadline**: The last date by which the insertion must be confirmed.
- **Material Deadline**: The final date for submitting creative assets (e.g., artwork, scripts, banners).
  
  **Adjustment Type**   
  Specifies any financial modification to the base rate. Common types include: 
    - **Discount** – A reduction in rate due to volume, negotiation, or package deals.
    - **Loading** – An increase in rate for premium placements (e.g., prime time, front page).
    - **Penalty** – A surcharge for late material delivery or missed deadlines.
    - **Custom** – Any user-defined adjustment based on client or supplier agreements.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-17/dadbff00-90df-4cf4-b686-9ce49f72a3e3/user_cropped_screenshot_61a4cc80a36c4d4d83046c73f6111228_text_export.jpeg)

24\. Click on the magnifying glass and select **Adjustment Type.**

- **Bill Client & Pay Media** This is the standard setting. The client is billed for the media cost, and the supplier is paid. Used when the agency is managing both sides of the transaction.
- **Bill Client, Don't Pay Media** The client is billed, but the supplier is **not paid** through Accountability. Used when media is client-direct or already paid outside the system.
- **Pay** **Media, Don't Bill Client** The supplier is paid, but the client is **not billed**. Used for internal media costs, pro bono placements, or when the client has already paid externally.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/8e85cf25-dfb9-4152-b960-b333420f136b/user_cropped_screenshot_eea39c71d3ee49869e7e4e0399ce3261_text_export.jpeg)

25\. Input **Loading & Discounts**  
These are financial adjustments applied to the **base rate** of a media insertion. They help reflect negotiated terms, premium placements, or cost reductions.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-18/a811183b-14d9-4e51-b7ce-b2ee459c61f7/user_cropped_screenshot_fc06c69f472f400bae9b29ba64edb267_text_export.jpeg)

26\. You should click **Calc** after entering or updating any of the following:

- Rate & Placement Details (e.g., rate, number of spots, markup)
- Adjustment Type
- Deadlines or program details
- Service Fee % or Rebate Commission %
  
  This ensures that all financial fields are recalculated and ready for booking or invoicing.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/552c25bf-40af-48a8-917f-cbe2fd7ddf7c/user_cropped_screenshot_855522b065934cc685b5e559b1f7e10d_text_export.jpeg)

27\. After clicking **Calc** in Accountability during media insertion setup, the system automatically calculates and displays:

### **Client Bill Amount**

- This is the **total amount to be billed to the client**, based on: 
    - **Rate**
    - **Markup**
    - **Loadings**
    - **Discounts**
    - **Adjustment Type**
- It reflects the **gross value** the client will see on their invoice.

### **Supplier Amount**

- This is the **amount payable to the media supplier**, based on: 
    - **Base rate**
    - **Any discounts or penalties**
- It reflects the **net cost** to the agency before markup.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-18/33635d4d-a940-44e7-8337-6430e48867cc/user_cropped_screenshot_fd9edffe333743b8811891f9ec9b3bc4_text_export.jpeg)

28\. Click **Save**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/5b70510f-5705-4eec-88c2-bba6ffbf4fa4/user_cropped_screenshot_bf4d78566365420c918116e4a795702c_text_export.jpeg)

### Configure Non- Broadcast Media

29\. Navigate **Media** \> **Media Master Files\> Mediums**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/1244c610-c299-41e3-a67e-841133c6b60c/user_cropped_screenshot_8e7d44affb844f6f8e742a601a4e3221_text_export.jpeg)

30\. Click **New Medium**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/56e4de10-0e3d-445c-a5cc-3042fdd44521/user_cropped_screenshot_17da78f7605145979669bedddf4d5fb4_text_export.jpeg)

31\. Encode **Medium Code**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/2b22d00c-be1b-48a9-b0b2-aaca1fdd49a3/user_cropped_screenshot_c307838b886e4715abc2247ec72f3a55_text_export.jpeg)

32\. Encode **Medium Name**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/6eab39e6-7284-4aca-9b19-b5837e20ed00/user_cropped_screenshot_7b8902feae2d43c185b372e9afbbc469_text_export.jpeg)

33\. Click on the magnifying glass to select **Supplier** and click **Select** to confirm.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/de760421-566b-475b-b263-b7486aa4b856/user_cropped_screenshot_8902afddd8cb46c09893a7d215840ff6_text_export.jpeg)

34\. Choose **Media Type**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/abc3a0fd-e30d-4aff-b6cc-04fd4a94064e/user_cropped_screenshot_385b0ea0427f4b28b90a339095d4595f_text_export.jpeg)

35\. Encode **Booking Deadline No. Days**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/f8daeb28-7387-4775-993c-351a9ad26276/user_cropped_screenshot_5d507b34b51844fc9a98af0b6744d7df_text_export.jpeg)

36\. Encode **Material Deadline No. Days**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/3635777e-e3ec-4c2a-987a-5a0fcba3279b/user_cropped_screenshot_2513c2753d9c4339b0d5c3580516269b_text_export.jpeg)

37\. Check the **Active** checkbox

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/88264e69-2d5d-4df5-b9f7-acf0f6ff4c3a/user_cropped_screenshot_9cdf26590b9c45088987c5d7b6cd5e06_text_export.jpeg)

38\. Click **Save**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/13e5fc11-62f8-449a-978a-8ed8617be698/user_cropped_screenshot_d1b0f1dc2d16448d9edcfc729b2d43ce_text_export.jpeg)

39\. Click the back arrow

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/58267777-3073-4097-91b0-f925ef1b5e24/user_cropped_screenshot_ee93138e9ce34d9b99bd02515904b3f8_text_export.jpeg)

40\. Navigate to **Media Schedules**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/ff555053-bfb6-47f1-8922-cbf5a7a43827/user_cropped_screenshot_7dc3afd5178641d786510e6b0d35839c_text_export.jpeg)

41\. Choose the **Schedule No.**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/c61e6db9-bf53-424f-829d-3613f4a05954/user_cropped_screenshot_300e5ea861c64c6cb02012651a3b8889_text_export.jpeg)

42\. Click **Add Medium**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/3ef34c6a-0eef-4780-9e87-cf0b78a33412/user_cropped_screenshot_99416c3fb08e4c6696aff9171cf9b400_text_export.jpeg)

43\. Click magnifying glass to select **Medium**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/906f2506-95ea-4210-a095-052cb49f4cb3/user_cropped_screenshot_3a9ecf1ad3f947a1a3ad7cc019245013_text_export.jpeg)

44\. Choose a **Medium** and click **Select** to confirm

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/eaabcd6d-d6ad-406a-8ff7-20ec29237782/user_cropped_screenshot_3950a55f98e54661a9b81b6213527774_text_export.jpeg)

45\. Click **Select** to confirm.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/b7408563-3626-4391-94d8-f0db406493e5/user_cropped_screenshot_6f4bde6a27024399a803a18d389e7a33_text_export.jpeg)

46\. Click **OK**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/67bd9a32-bc3f-4a0a-a7e4-adc87baffc66/user_cropped_screenshot_c01ab32d58ac479db0035aee130ebe4d_text_export.jpeg)

47\. Fill in the following fields:

- **Booking No**. A system-generated or manually assigned reference number for the media booking. Used to track the insertion or spot within the media schedule.
- **Client Media Invoice No**. The invoice number issued to the client for the media placement. This links the booking to the billing process.
- **Currency (SGD**)Indicates the currency used for the transaction. In this case, Singapore Dollars.
- **Date** The scheduled air date of the media spot.
- **Number/Spots** The number of media insertions or spots booked for that date.
- **Seconds** Duration of each spot in seconds.
- **Rate** The cost per spot or insertion, typically negotiated with the supplier.
- **Mark Up** The percentage added to the supplier rate for client billing. In your entry, this is set to 0%.
- **Program** The name of the show or segment where the spot will air.
- **Start Time / End Time** The scheduled time window for the media spot.
- **Job No**. The job number that links this media booking to a specific client project or campaign.
- **Key No**. A unique identifier for the creative material used in the spot (e.g., ad version or asset ID).
- **Booking Deadline** The last date by which the booking must be confirmed. In your entry, this is 10/24/25.
- **Material Deadline** The final date for submitting creative materials. In your entry, this is 10/31/25.
- **Adjustment Type** This field defines how financial adjustments (e.g., discounts, loadings, penalties) are applied to the media rate. It can include: 
    - **Discount** – A reduction in the rate based on volume or negotiation.
    - **Loading** – An increase in rate due to premium placement or timing.
    - **Penalty** – Applied if deadlines are missed or terms are breached.
    - **Custom** – User-defined adjustments based on client or supplier agreements.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/691ca277-4a79-499c-a173-b801b371c1df/user_cropped_screenshot_0a0d5a123e6b421d97bfd7f6e5ba4abf_text_export.jpeg)

48\. Choose **Adjustment Type**

This field defines how financial adjustments (e.g., discounts, loadings, penalties) are applied to the media rate. It can include:

- **Bill Client & Pay Media** This is the standard setting. The client is billed for the media cost, and the supplier is paid. Used when the agency is managing both sides of the transaction.
- **Bill Client, Don't Pay Media** The client is billed, but the supplier is **not paid** through Accountability. Used when media is client-direct or already paid outside the system.
- **Pay** **Media, Don't Bill Client** The supplier is paid, but the client is **not billed**. Used for internal media costs, pro bono placements, or when the client has already paid externally.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/1500a059-efa8-4e28-ac1a-46206c2539f0/user_cropped_screenshot_baebabc82e1f4baca74fb05cda6048b5_text_export.jpeg)

49\. Apply **Loadings and Discounts**

- These are financial modifiers that adjust the base rate: 
    - **Loadings**: Increase the rate for premium placements or timing.
    - **Discounts**: Reduce the rate based on volume, negotiation, or package deals.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/c148aff7-b5dd-47d9-98cd-fef59e404c85/user_cropped_screenshot_246c8d3afe984567b7150587319965a0_text_export.jpeg)

50\. Click **Calc**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/12596382-9894-423d-a822-95b68f9e5365/user_cropped_screenshot_951f60b8c2e7493caa7d97142d8b08f9_text_export.jpeg)

51\. - Clicking **Calc** triggers the system to:

- Calculate the **supplier cost** based on rate, spots, and adjustments.
- Calculate the **client billing amount** using markup and discounts.
- Confirm that all financials are aligned before posting or invoicing.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/301e0c79-6126-45cf-96d1-f4546f57d25a/user_cropped_screenshot_f058e4847c4547a5b7c19ea606cf98d1_text_export.jpeg)

52\. Click **Save**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/0341c50f-4808-4a39-b2e3-ea1c53a829b2/user_cropped_screenshot_dce1f09631e242fdb35ffbfdc57efa51_text_export.jpeg)

### Configure Online Media

53\. Navigate **MEDIA\>Media Master Files\> Mediums**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/1d653cf7-def6-44a9-a13b-f47ec58b5f01/user_cropped_screenshot_e32bafd1d6bd4664a0352f76ae89c3ed_text_export.jpeg)

54\. Click **New Medium** button

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/52ed4402-9921-40ef-8e45-4f0c8cadc4b6/user_cropped_screenshot_37c96b724e9e468e86f9799bb174e55d_text_export.jpeg)

55\. Encode **Medium Code**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/0ebe94b4-349e-4c91-ae60-86adafc2f0a1/screenshot_85769d0cf5f340e4a299ea5707d1dbe5_text_export.jpeg)

56\. Encode **Medium Name**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/12d7d071-5de7-4a46-9a41-0d7ecfa1df89/user_cropped_screenshot_554058c358724869aa1e9c5ab210c4ae_text_export.jpeg)

57\. Choose **Supplier**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/ddb4244d-396e-48a0-8e07-065b3779c164/user_cropped_screenshot_3b5a9b3539d04e52a0292a2ed17b41f1_text_export.jpeg)

58\. Click **Media Type** and select **On Line**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/2e42bd11-9ae6-41e5-bb43-866d533f92cc/user_cropped_screenshot_161544b4809b41e19a8e07216caa6d8f_text_export.jpeg)

59\. Encode **Booking Deadline No. Days**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/230b5d22-16eb-4971-883d-4820e4c198aa/user_cropped_screenshot_0f3462384ae54a1e83c2217d4e70a4bd_text_export.jpeg)

60\. Encode **Material Deadline No. Days** and tick the **Active** checkbox

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/00b98efa-a09c-4423-a3ee-caa41fca59ad/user_cropped_screenshot_f07578c83065419e9d6e83b0a2354830_text_export.jpeg)

61\. Encode **Tax Status**, **Media Commision %** and **Tax %**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/e44bf344-38bb-40b2-98d7-7e5ae4b207ed/user_cropped_screenshot_fc990cc8ce774a2a88f9a8d764cd79a9_text_export.jpeg)

62\. Click **Save**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/844bd1ed-7da8-43b9-ba35-2ee2460b3fab/user_cropped_screenshot_48df6d4281de48a2a6a4b583225e6743_text_export.jpeg)

63\. Navigate to **Media Schedules**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-22/4423d469-4a69-4ef6-94fa-ae794f286a10/user_cropped_screenshot_0a7751056d0f483fa10fc48b1c6b5457_text_export.jpeg)

64\. Select the **Schedule No.**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/08804cfd-217f-40b4-aa20-23a35e0036ad/user_cropped_screenshot_dab4922d4adc41749d12037cee5b9c11_text_export.jpeg)

65\. Click **Add Mediums**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/ce2282d6-d649-4c97-867c-7a6ee00a249f/user_cropped_screenshot_d277a95fcc4e46e1a9ecdff037617f6f_text_export.jpeg)

66\. Click the magnifying glass to select **Medium**.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/9b786d9c-a785-4bee-969e-d84eb54a114d/user_cropped_screenshot_1b16208d5b4b4b0b87292ebf72b4fbce_text_export.jpeg)

67\. Choose a **Medium** and click **Select** to confirm

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/e16ec575-7414-4d86-90e2-44696e119865/user_cropped_screenshot_c78526e0790445259f01a5cc9aa06d40_text_export.jpeg)

68\. Click **OK**

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-24/dc5f726f-1b1a-4079-97d8-4f47a0d85171/user_cropped_screenshot_4b71049a05d549e6ade6b5df354c1789_text_export.jpeg)

69\. Fill in the following field:

**Enter**: Date, Number of Insertions, Volume Type (CPM, CPC, Fixed), Volume, Rate, Markup, Ad Type, Format, Deadlines, Adjustment Type.

- Use the **Online Media Schedule** to define campaign parameters.
- **Date** The start date of the media campaign or insertion. This determines when the ad will begin running.
- **Number of Insertions** Total number of times the ad will be placed or displayed across platforms.
- **Volume Type** Defines how the media is purchased:  
  • **CPM** (Cost per Mille): Cost per 1,000 impressions  
  • **CPC** (Cost per Click): Cost per user click  
  • **Fixed**: A flat rate regardless of impressions or clicks
- **Volume** The expected number of impressions (CPM), clicks (CPC), or units (Fixed) for the campaign.
- **Rate** The base cost per unit (e.g., per 1,000 impressions, per click, or flat fee).
- **Markup** The percentage or amount added to the base rate for client billing, covering agency fees or profit margin.
- **Ad Type** The format of the advertisement, such as banner, video, native, carousel, etc.
- **Format** Technical specifications of the ad (e.g., dimensions, file type, resolution).
- **Deadlines** The cutoff dates for submitting creative assets, booking media, or confirming placements.
- **Adjustment Type** Specifies how rate or volume changes are handled (e.g., prorated, fixed adjustment, volume-based adjustment).

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/468788fd-ee29-488f-8d4c-35a790112eb0/user_cropped_screenshot_61b6b2fe70a04d35bf95d9206ae10c1a_text_export.jpeg)

70\. ### Apply **Loadings and Discounts**

- Apply **audience targeting premiums**, **platform-specific discounts**, or **bundled media rates**.
- **Loadings Description** A short label or note explaining the reason for the loading (e.g., “Prime Time Premium”, “Geo-targeting Fee”, “Platform Surcharge”). This helps justify the additional cost applied to the base rate.
- **Loadings Amount** The monetary value added to the base rate due to the loading. For example, if the base rate is $100 and the loading is $20, the total becomes $120.
- **Discount** **1 Description** A label describing the first discount applied (e.g., “Seasonal Discount”, “Volume Rebate”, “Partner Rate”). This helps clarify the rationale for the discount.
- **Discount** **1** %The percentage reduction applied to the base rate or total cost. For example, a 3% discount on $350 would reduce the cost by $10.50.
- **Discount** **1 Amount** The actual dollar value of the first discount. This may be calculated from the percentage or entered manually. In your example, it’s $10.50.
- **Discount** **2 Description** A label for a second discount, if applicable (e.g., “Early Booking Discount”, “Cross-platform Bundle”).
- **Discount 2 Amount** The dollar value of the second discount. In your example, it’s $0.00, indicating no additional discount applied.

![](https://colony-recorder.s3.amazonaws.com/files/2025-09-23/9a1020d2-27fc-4378-955a-74819b156089/user_cropped_screenshot_771b07fb2d41422ab06ee3f76b82ed25_text_export.jpeg)

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