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What is the Media Module in Accountability?

The Media module in Accountability manages the lifecycle of media jobs from setup and scheduling to booking, invoicing, and reporting while ensuring accurate WIP-based accounting.

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Media


Using the Media Feature

The Media feature provides a single workflow for managing media activity. It connects operational tasks such as scheduling and booking with accounting processes including invoicing and supplier reconciliation.

The Media menu includes:

  • Media Options: Global settings for invoicing and reconciliation
  • Media Master Files: Setup for Media Types and Mediums
  • Media Schedules: Create and manage planned spots or insertions
  • Media Bookings: Confirm placements and generate booking records
  • Media Material: Manage creative key numbers
  • Media Accounting: Client and supplier invoicing
  • Media Summaries: Review schedules and bookings
  • Media Reports: Reporting and reconciliation
Key Concepts

  • WIP (Work in Progress): Media postings are held in WIP until invoiced
  • Two-Sided Accounting: Client billing and supplier costs are linked for profitability
  • Lifecycle Workflow: Setup → Scheduling → Booking → Invoicing → Reporting
Why It Matters

The Media feature allows agencies to manage both client and supplier sides of media in one system, ensuring visibility into spend, revenue, and profitability across campaigns.